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AGENDA SUMMARY
ARROYO GRANDE TOURISM BUSINESS IMPROVEMENT DISTRICT
 ADVISORY BOARD MEETING
MONDAY, JUNE 28, 2021
3:30 P.M.
South County Chambers of Commerce Board Room
South County Regional Center
800 W. Branch Street, Arroyo Grande

In compliance with the State and County Shelter at Home Orders, and pursuant to the Governor’s Executive Order N-29-20, which allows for a deviation of teleconference rules required by the Ralph M. Brown Act, AGTBID meetings will be held by teleconference only until further notice. Members of the public may view and provide public comment during the meeting by joining the Zoom meeting at (https://us02web.zoom.us/j/81406172670) or enter meeting ID: (814 0617 2670).


1.

Call to Order

2.

Roll Call and Flag Salute

3.

Public Comment

4.

Approval of Minutes of the April 26, 2021 Regular Board Meeting

Recommendation: Review and approve minutes of March 22, 2021 regular board meeting.

Documents:
  1. TBID 2021-06-28_Item 4 Approval of Minutes_04-26-21.pdf
5.

Receive and File the Financial Reports for the Period Ending March 31, 2021 and April 30, 2021

Recommendation: Receive and file the financial reports for period ending March 31, 2021 and April 30, 2021.

Documents:
  1. TBID 2021-06-28_Item 5 Financial Report Ending Apr 2021.pdf
6.

Consideration of Approval of Funds for Visit SLO CAL Co-op Programs

Recommendation:  Review the two co-op programs from Visit SLO CAL and consider approval of funds from the FY 2021-22 budget to participate in the co-op.

Documents:
  1. TBID 2021-06-28_Item 6 Visit SLO Cal Co-op.pdf
7.

Receive Monthly Marketing Update

Recommendation: Receive the monthly marketing update from Verdin Marketing for the months of April and May 2021.

Documents:
  1. TBID 2021-06-28_Item 7 Monthly Marketing Update.pdf
8.

Discussion of an Evaluation Plan for Verdin Marketing to Assess Results

Recommendation: Discuss ways to better evaluate how Verdin Marketing is performing in promoting Arroyo Grande as a tourism destination.

Documents:
  1. TBID 2021-06-28_Item 8 Evaluation Plan for Verdin.pdf
9.

Board Member Communications

10.

Staff Communications

11.

Adjournment

This agenda was prepared and posted pursuant to Government Code Section 54954.2.  Agenda reports can be accessed and downloaded from the City's website at www.arroyogrande.org. If you would like to subscribe to receive email or text message notifications when agendas are posted, you can sign up online through our Notify Me feature.

If requested, the agenda shall be made available in appropriate alternative formats to persons with disability, as required by the Americans with Disabilities Act.  To make a request for disability-related modification or accommodation, contact the Legislative and Information Services Department at 805-473-5400 as soon as possible and at least 48 hours prior to the meeting date.